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The exclusive partnership will equip SadaPay Wallet holders with Mastercard debit cards that can be used locally and internationally on e-commerce, POS and ATMs 4th May 2020: SadaPay, a fintech challenger launching in Pakistan has announced a new exclusive partnership with Mastercard to promote digital payment. Pakistan is the 5th most populous country in the world, where 87% of 220 million people remain unbanked, but about 1 million smartphones are coming online every month. SadaPay…

KARACHI – Telenor Microfinance Bank, Pakistan’s leading microfinance institution, along with its premier mobile banking platform Easypaisa has been empowering the lives of Pakistani citizens and leading the digital revolution by providing convenient payment solutions to users even during these challenging times. Easypaisa – Pakistan’s first mobile-based branchless banking service – gives complete convenience and empowerment to its customers. Their services include liable over-the-counter transactions, mobile banking as well as domestic and international remittances. Along…

Brands and holding companies alike are looking closely at the growth in newer tech-driven areas such as ecommerce and experiences. However, it all comes down to the best companies who put consumers and data at the heart of their strategy, according to Jeremy King, chief executive and founder of consumer growth platform, Attest. Following their partnership with The Drum Awards for the Digital Industries, The Drum spoke to King on brand growth, the future of…