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Digital Marketing

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How to Manage & Visualize KPIs for Ecommerce This post will offer a framework for identifying, tracking and visualizing key performance indicators. It applies to all company sizes — big and small. Start by establishing the most important metrics for your business. KPIs for Ecommerce First, decide the reporting period. Weekly? Monthly? The answer usually depends on who is monitoring. Senior management likely looks at the data once a month. Mid-level managers need it weekly,…

Top 7 Digital Marketing Strategies in 2020. Brands are feeling the weight of competition in a digital world that never shuts off. Old methods are not working like they use to. Even industries that were slow to adopt new digital media are now experimenting with new media formats, digital platforms and technologies to break through the digital noise. How do smart marketers win in 2020? How do they stand out in a sea of digital…

The extended lockdown has forced customers online but what does COVID-19 mean for eCommerce? Everyone is aware about that COVID-19 has been blamed for the downfall of several giant retailers but what does it actually mean for eCommerce? There was quite a discussion on this matter with a good number of experts to find out in detail which was organized by BusinessCloud. It’s been described as the retail sector’s apocalypse. Also Read: Changing Trends and…

Channel shift – Prioritizing digital commerce COVID-19 is a global pandemic, evolving at unprecedented speed and scale. It is creating a universal imperative for governments and organizations to take immediate action to protect their people. Self-quarantine. Social distancing. Community spread. These formerly obscure terms are now everyday words. New habits and behaviors are forming that in many cases are not likely to go away after the crisis passes. For customers, the most immediate impact is…

Do you want to know How can companies limit the disturbance caused by eCommerce? As we all very well know that The COVID-19 pandemic has forced each and every business to change their business operating model, no matter what their industry is about. Commerce brands have had to introduce extreme measures to ensure they can cope with additional stock levels, while also adapting to a volatile supply chain. The virus has quite wreaked havoc on…

Do you want to make your Ecommerce Website an effective one? Then Check out the 5 Tips for Creating an Effective Ecommerce Website. Today when eCommerce is booming, especially with stores closed amid the coronavirus pandemic, it’s important for most of you that your eCommerce website stands out. According to the research, Customers are more interested to buy from a well-designed, navigable, up-to-date site than a simple and unattractive one. So, for helping you people…

Marketing and Logistics Principles for Supermarkets from Physical Retail to Online Business Do you know about the Marketing and Logistics Principles for Supermarkets from Physical Retail to Online Business. Over a decade ago, Supermarkets and retailers around the world began distributing goods via order channels which often as a future-oriented addition to a minor business segment, complementing standard services. As such, ordering online and receiving groceries via delivery is nothing new. Caught off-guard by the…

Unlocking the digital potential of Pakistan’s e-commerce industry. In 2015, the GSMA published a report on the evolution of digital societies in Asia, providing a deeper understanding of e-commerce in Southeast Asia. Our findings from that research compelled us to keep a close watch on the e-commerce industry in Pakistan and its sharp growth trajectory. E-commerce in Pakistan is on track to be worth U$ 1 billion by 2020, and retail mobile money payments (over-the-counter…

SEO is short for search engine optimization. In the world of digital marketing, this marketing strategy plays an important role in helping you increase your reach to potential customers. While, Google doesn’t share its overall search volume, it’s safe to say it’s a lot. Some a have estimated it at 3.5 billion searches per day and the volume of searches grows by 10% every year. We’re also aware that Google has the largest market share…

Top 6 Digital Marketing Trends That Will Helps to Grow Your Business in 2020. Who would have thought that digital marketing will come to this far? With the onset of digital marketing, there were many marketers who had predicted that this would not go too far as it does not involve audiences face to face. But now look where we are. Today’s world is driven by digital technologies only. Whether it is the lifestyle, profession…